Privacy Information Statement

Event Marketing

Personal Data about those registering for marketing purposes at Epson events

Edition 1.0

This statement gives information about your personal data held in Epson’s Marketing database and associated systems.

Epson holds (and will hold in the future)

  • Information that you choose to provide to Epson to its representatives at Epson events or otherwise

You do not have to register or give any personal information to make use of Epson’s stand at an event. To register with Epson for marketing purposes the only information you are required to give is the details appearing on your business card which will be scanned, such as, your name and e-mail address, business address and other contact details including location (plus confirmation that you are over 16). All other information fields at registration are optional.

“Epson” (the ‘controller’ of the information) is:
Epson Europe B.V. (Data Protection Administration)
Azië Building, Atlas Arena
Hoogoorddreef 5
1101BA Amsterdam Zuid
The Netherlands

The purpose for processing personal data about you
(‘Processing’ means anything Epson does with the information about you including gathering it, holding it, using it and disclosing it.)
The primary purpose for which Epson will process your personal data is for the marketing of its products, including direct marketing communications to you.

This includes:

  • identifying you when you contact us

  • processing your requests to participate in marketing promotions

  • monitoring and recording phone and written communications with you for quality assurance and compliance purposes and for dealing with your complaints and queries

  • understanding which parts of Epson’s website, and which products and services, most interest you

The legal basis for this is that it is necessary for the legitimate interests of Epson or companies within the Epson group in carrying out marketing activities.
If you choose to give information beyond that which Epson requires you to provide, the basis for processing that information is your consent as demonstrated by your voluntarily providing it. You have the right to withdraw that consent at any time. You can do this by writing to Epson at the address shown above.

As part of its processing, Epson will perform some automated profiling and decision-making based on the information it holds about you in order to make information presented to you more relevant to your interests.

If, in the future, Epson wishes to process your data for some other purpose it will first provide you with information about that other purpose.

Where you have given your consent to this, Epson will also use your personal data for the purpose of electronic marketing communications to you (normally by e-mail) which may include:

  • conducting surveys and asking your opinion on our products and services

  • notifying you of products or offers that may be of interest to you

  • notifying you of promotions such as free gifts, contests and prize draws

  • marketing analysis and customer profiling

  • invitations to events

The legal basis for this is your specific consent. You may withdraw your consent to this additional purpose (independently of your right to object to Epson processing data for the general purposes described above) at any time by writing to Epson at the address shown above.

Epson will hold your personal data for a period of 3 years after the last contact from you. After that time some information may be held but only in an anonymised form or as part of archived records.

Epson uses third parties to perform some processing activities on its behalf. Some or all of your personal data may be disclosed to them, but they are only permitted to use the disclosed data for the purposes for which Epson holds your data and in accordance with Epson’s directions.

As a “data subject” you have statutory rights to request from Epson access to and rectification or erasure of personal data or restriction of processing concerning yourself or to object to processing as well as the right to data portability and the right to lodge a complaint with a supervisory authority.
Epson’s European Data Protection Officer may be contacted by writing to “The EDPO, Epson Europe B.V. Azië Building , Atlas Arena, Hoogoorddreef 5, 1101BA Amsterdam Zuid, The Netherlands or, using E-mail: EDPO@epson.eu.

If you are located outside the EU Epson will transfer some of your personal data, outside the EU, to Epson group staff in the region concerned and to contractors in that region used by Epson to provide services. This will be subject to the protections required by law.

This statement is only about information in Epson’s Marketing database. Given in compliance with Article 13 of the EU General Data Protection Regulation

If Epson processes information about you in other records you will be notified separately about this.

If you or your organisation has bought or has expressed an interest in buying Epson products and services at the event and asked to be contacted by Epson in this connection, please read on for further information regarding how it will process your personal data in these circumstances.


Event Sales

Personal Data held in Epson’s sales record

Edition 1 B

This statement gives information about your personal data held in Epson’s sales records and associated systems.

Most information in Epson’s sales records relates to organisations with whom Epson companies do (or seek to do) business. However, Epson also holds (and will hold in the future) some information about you as an individual associated with such an organisation:

  • Basic contact information such as your name, e-mail address, telephone number or extension, and job role within your company. This may have been provided by you (or by your organisation) or obtained from publicly available records such as websites or trade directories.

  • Any additional information you have told Epson companies or staff about yourself.

  • Information added by Epson staff concerning contacts made with you and about the extent of your interest in Epson products.

“Epson” (the ‘controller’ of the information) is:
Epson Europe B.V. (Data Protection Administration)
Azië Building, Atlas Arena
Hoogoorddreef 5
1101BA Amsterdam Zuid
The Netherlands
E-mail: CRMprivacy@epson.eu

The purpose for processing personal data about you
(‘Processing’ means anything Epson does with the information about you including gathering it, holding it, using it and disclosing it.)
The only purpose for which Epson will process your personal data is enabling contact (by Epson companies and others) with your organisation.

The legal basis for this is that it is necessary for the legitimate interests of Epson companies within the Epson group in making, maintaining and enabling contact with your organisation.

If you choose to give information beyond that which Epson considers necessary, the basis for processing that information is your consent, as demonstrated by your voluntarily providing it. You have the right to withdraw that consent at any time. You can do this by writing to Epson at the address shown above.

If, in the future, Epson wishes to process your data for some other purpose it will first provide you with information about that other purpose.

Epson will hold your personal data while you or your organisation is recorded in Epson’s records. When this ceases to be the case your information will only be kept as an archive record.

Epson uses third parties to perform some processing activities on its behalf. Some or all of your personal data may be disclosed to them, but they are only permitted to use the disclosed data for the purposes for which Epson holds your data and in accordance with Epson’s directions. In addition to third party processors, Epson may disclose some or all of your personal data to organisations above or below your organisation in the supply chain for Epson products, to enable them to contact your organisation.

As a “data subject” you have statutory rights to request from Epson access to and rectification or erasure of personal data or restriction of processing concerning yourself or to object to processing as well as the right to data portability and the right to lodge a complaint with a supervisory authority.

Epson’s European Data Protection Officer may be contacted by writing to “The EDPO, Epson Europe B.V. Azië Building, Atlas Arena, Hoogoorddreef 5, 1101BA Amsterdam Zuid, The Netherlands” or, using E-mail: EDPO@epson.eu.

If you or your organisation are based, or operate, outside the EU, Epson will transfer some of your personal data outside the EU to Epson group staff in the region concerned and to contractors in that region used by Epson to provide services. This will be subject to the protections required by law.

This statement is only about information in Epson’s sales records. If Epson processes information about you in other records you will be notified separately about this.

Given in compliance with Articles 13 & 14 of the EU General Data Protection Regulation