Lewis Inks Back

What happens when you set Mercedes-AMG Petronas Motorsport driver Lewis Hamilton loose with three Sky Sports journalists, three super fans and a whole lot of ink?

Where it all began

Last year, Lewis Hamilton was inked by Epson to celebrate the launch of the new EcoTank. As this cartridge-free printer is renowned for the vast quantity of ink that comes included with it, the team at Epson naturally thought it was necessary to demonstrate this by covering the star in copious amounts of ink. See how over 400 litres of blue, pink and yellow ink covered Lewis Hamilton in the original film.

This year Lewis has turned the tables and is the one doling out the ink. After years of answering every question imaginable from the media, Lewis put Sky Sports journalists, presenters and reporters through their paces, testing them on their Formula One knowledge in the Ink Tank Challenge. Which journalist will manage to answer the most questions and avoid being inked? View the Sky film .

Three lucky super fans also got the chance to meet their F1 hero and compete in a head-to-head challenge to determine who was the ultimate fan. See how you stack up against the super fans.

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Meet the competitors

When the pressure’s on, could these F1 industry experts deliver their knowledge when grilled by Lewis Hamilton? Find out more about them by clicking on their photos below.

Natalie Pinkham

Natalie Pinkham

Rachel Brookes

Rachel Brookes

David Croft

David Croft

Meet the super fans

What makes a super fan? Is it how many races they’ve watched? How many times they’ve met their favourite driver? Or how much trivia they can retain? Find out more about the super fans that took part in the challenge by clicking on their photos below.

Antonella

Antonela

Elliot

Elliot

Beth

Beth

Behind the scenes

What's it like to be on set with three-time Formula One™ Drivers’ World Champion Lewis Hamilton? What happens between the different takes? And just how much mess did the ink create?

Discover it all in our behind the scenes gallery.

Fun film facts

What goes into making a film? Uncover all the exciting secrets behind the original film in our infographic.

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Our EcoTank printers

The revolutionary EcoTank ink tank system has sold more than 15 million units¹ worldwide. It’s proved so popular because it provides a hassle-free and low-cost solution for printing. It's radical design features an ultra-high-capacity ink tank system that removes the need for cartridges, freeing you from cartridge purchases and replacements. This new system uses high-volume ink bottles², which are included with the EcoTank printer, allowing you to print up to an impressive 14,000 pages in black and 11,000 colour³ . That means you’ll have an extremely low cost per page and your EcoTank will print many more pages between refills. Additional high-volume ink bottles can be purchased at a low cost to replenish the EcoTank.

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Case studies

Our EcoTank printers are used at home and in small businesses because they provide a hassle-free and low-cost solution for printing. Hear what some of our previous customers have to say about their experience.

EcoTank

The printer that gives designers free rein

To create beautiful shoes you also need a tireless printer - enter EcoTank. A designer's creativity must be set free, but there can be unanticipated breaks in the creative flow, such as printer ink running out, or the fear of it happening without having a refill. Vincent McNulty, a designer of shoes and leather items, solved that problem with a multi-function EcoTank printer from Epson.

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Finger's restaurant chooses EcoTank

Finger's says goodbye to cartridges with EcoTank. Menus, table plans, reservations, bills, orders and staff rotas: restaurants need to print a lot of pages every day, and cartridges can run out very quickly. Finger's restaurant in Milan, Italy, solved the problem with the purchase of an L555 EcoTank printer.

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Sponsorship

Epson and Mercedes-AMG Petronas Motorsport team up for the 2017 season

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1 Cumulative global sales of 15 million units in 150 countries and regions, achieved between October 2010 and the financial year of 2015

2 Additional replacement high-volume ink bottles are available

3 Figures based on ET- 3700. Quoted yields are extrapolated based on Epson original methodology from the print simulation of Test Patterns provided in ISO/IEC 24712. Quoted yields are NOT based on ISO/IEC24711. Quoted yields may vary depending on the images that you are printing, the paper type that you are using, the frequency of your prints and environmental conditions such as temperature. During the initial printer setup, a certain amount of ink is used to fill the print head's nozzles, therefore the yield of the initial bundled set can be lower.